Sep 01

Facebook to remove fake ‘Likes’ from all pages

San Francisco: Facebook has decided to remove fake ‘Likes’ on the website which are actually spams or malware and are being used by many pages, especially by corporate pages, to become popular.Facebook Like logo

Facebook expected that less than one per cent of the fan count on corporate pages would be reduced as a result of the crackdown.

“Newly improved automated efforts will remove those Likes gained by malware, compromised accounts, deceived users, or purchased bulk Likes,” Facebook said in a post on its official blog on Friday.

“While we have always had dedicated protections against each of these threats on Facebook, these improved systems have been specifically configured to identify and take action against suspicious Likes,” the post continued.

Purchasing such Likes is forbidden by Facebook but due to a growing black market many companies use the practice to raise their profile.

Many of these Likes come from bogus Facebook user accounts rather than genuine users of the social network.

Meanwhile, various spam-like programs on Facebook deceive users into unwittingly liking something when they perform another action, such as clicking to watch a video, Reuters reported.

Facebook said the cleanup will benefit both users and companies that maintain pages on the network, by giving a more accurate measurement of fan count and demographics.

“It’s their currency,” said Jeremiah Owyang, a partner at research firm Altimeter Group. “Facebook is playing the Federal Reserve, to take the counterfeit currency off the market to ensure that there’s quality in the marketplace.”

The problem is not unique to Facebook, say analysts, who note that Twitter and Google also grapple with fake accounts, spam and other techniques to game the service.

Jul 19

Faha to take legal action against Facebook

London: Tennis star Aisam-ul-Haq’s wife Faha Makhdoom has decided to take a legal action against social networking site Facebook after the site has failed to close the fake account that was used to spread rumours about the couple’s marriage.Faha Aisam

She has decided to instruct her lawyers after the fake account—purporting to be her official page—had been used to transmit ‘malicious and disrespectful rumours’ about the celebrity couple.

Dr Akmal Makhdoom, Faha’s father, said ‘false accusations about the honourable Qureshi family’ are being spread in his daughter’s name.

Various accounts on her name were created as soon as she and Aisam got engaged. She personally approached Facebook many times for action against these accounts but to no avail.

At the moment, the family has hired a solicitor to approach the social networking site to look into the serious concerns of the family as more than 8,000 people are following the counterfeit account.

Faha said, “I have nothing to do with this account. My real account is a private one which only my close friends and family know about.”

Dr Makhdoom said, “The site’s failure to close the fake account had serious effects on them. This site is being used to abuse our families and it’s causing distress to us all, especially our daughter.

“We request everyone to please report this account to Facebook. We also ask people to consider what is said on it with contempt by its fake author. This account must not be given any credence.”

Pakistani media reported that Aisam and Faha had decided to end their marriage months after they tied the knot in December last year.

It was reported that the couple decided to part their ways after being failed to develop an understanding between them.

But fathers of each spouse denied any such reports out of hand, terming these news as rumours.

Jul 16

Faha removes Aisam pictures from Facebook

London: Wife of Pakistan’s tennis ace Aisam-ul-Haq, Faha Makhdum Akmal on Sunday confirmed reports of difference with Aisam and said that the elders from both sides are trying to resolve the matter.Faha Makhdum

Faha said that the couple is serious about their divorce but the family elders wanted to bury the hatchet between them.

“I’m really upset. People are forcing me to speak more about my relationship with Aisam. I want to make it clear that I’m yet to sign the divorce papers, while Aisam has already signed them. Our families failed to reach a unanimous decision and hence we can’t stay together anymore until a miracle takes place, which is highly unlikely,” she posted on her Facebook page.

The wife of Tennis player said that the misunderstandings between them have reached at its peak and that’s why she has decided to breakup with Aisam.

“Aisam has a very busy life. He plays tennis for 38 weeks in a year. He never gave me enough time. He never treated me as a wife”, she said.

“I respect Ehtashaam Uncle, father of Aisam, but he is wrong over here. Aisam and I are not happy with each other and Aisam has signed divorce papers,” Faha added.

She further said “I’ve changed my display picture as well just because everybody compelled me to do so. I don’t want anything related to Aisam at the moment.”

Earlier the family members from both sides denied the reports of differences between the couple and said that media should avoid to report things before the truth revealed.

May 23

IPO row: Facebook CEO Mark Zuckerberg sued by shareholders

New York: Facebook founder and CEO, Mark Zuckerberg, has been sued by the website’s shareholders over IPO issue, accusing him, Facebook and Morgan Stanley-led banks of keeping them unaware of weakened growth forecasts after $16bn IPO.

US bank Morgan Stanley is in charge of the IPO and the news comes as a probe is under way over alleged securities fraud in the bank.

Smaller investors accused the bank of failing in warning them of more negative assessment of Facebook’s future profits and major investors had been pre-warned about that as “the advance notice allowed the investors to either avoid the stock completely or sell immediately after they floated at $38”, The Telegraph reported.Facebook

The site’s shares have been continuously falling since the initial offering of $38 per share. On Wednesday, the shares opened up at $31.42.

Rick Ketchum, the head of the Financial Industry Regulatory Authority, said “The allegations, if true, are a matter of regulatory concern.”

Mary Schapiro, head of the Securities and Exchange Commission, said: “There is a lot of reason to have confidence in our markets and the integrity of how they operate, but there are issues we need to look at specifically with regard to Facebook.”

It comes amid accusations Morgan Stanley valued Facebook too aggressively.

“If the goal of the underwriters was not to leave a penny on the table, then it was a success. But if it was to ensure that the shares had a favourable market to trade in, then it wasn’t,” The Telegraph quoted Brian Wieser, an analyst at Pivotal Research Group, as saying.

“What they [the underwriters] succeeded in doing was milking market sentiment,” said Andrew Caldwell, a valuations partner at BDO. “You’ve got a problem that if you price it high, you’ve got nowhere else to go.”

Morgan Stanley said IPO procedures used were “in compliance with all applicable regulations”.

“After Facebook released a revised S-1 [IPO] filing on May 9 providing additional guidance with respect to business trends, a copy of the amendment was forwarded to all of MS’s institutional and retail investors and the amendment was widely publicised in the press at the time,” the bank said.

“In response to the information about business trends, a significant number of research analysts in the syndicate who were participating in investor education reduced their earnings views to reflect their estimate of the impact of the new information. These revised views were taken into account in the pricing of the IPO.”